Dr. K's Waiting Room

The Date: 9 July 2000
The Venue:  Ocean Center; Daytona Beach, Florida
The Commentary: Tony Schiavone, Scott Hudson, and Mark Madden
The Referee: Billy Silverman
The Stakes: Main event match for the WCW World Heavyweight Championship

The Build-Up:
On 4 September 1995, World Championship Wrestling (WCW) changed the face of the wrestling industry with the debut of WCW Monday Nitro, a weekly broadcast that kicked off the “Monday Night Wars” by directly competing with the World Wrestling Federation’s (WWF) Raw is War. Over eighty-four weeks, WCW dominated this ratings war thanks to signing wrestling’s biggest names to lucrative contracts and the incredible success of the New World Order (nWo). Unfortunately, this boom period wasn’t to last; the nWo soon outlived its welcome and the WWF’s dramatic change of attitude saw them outpace and ultimately dethrone WCW before long. In desperation, WCW turned to controversial wrestling writer and figurehead Vince Russo, who spearheaded a bold new direction for the company that focused on dramatic swerves, blurring the lines between what was “real” and “fake”, and pushing his favourite talents at the expense of WCW’s established stars. This earned him the ire not just of thousands of wrestling fans for years to come thanks to his wacky match concepts and inconsistent storytelling, but also famed wrestling icon “Hollywood” Hulk Hogan, who infamously clashed with Russo over the direction of this pay-per-view event and their dramatic on-air grievances overshadow what little intriguing in-ring action remained in the dying WCW.

The Match:
To say that WCW, and the state of their World Championship scene, was in chaos during the year 2000 would be an understatement. WCW had tried everything, from an ill-fated rebranding, to stripping all their championships, reviving the nWo and trying to push young stars, to regain their foothold in the ratings but a slew of departures and backstage politics and drama meant that the company was haemorrhaging money and effectively on life support at this point. For me, the two biggest indicators of this were the increased, obnoxious onscreen presence of the divisive Vince Russo and the unlikely appointment of perennial mid-carder “The Chosen One” Jeff Jarrett not just to the main event, but into the role of WCW World Heavyweight Champion. WCW’s desire to blur the lines between fantasy and reality backfired big-time at this event, which saw Russo, Hogan, and the commentary team make numerous scathing insider references to the backstage politics, Hogan’s lucrative contract, and the state of the company, and this all came to a head earlier in the pay-per-view when “the biggest stars in the universe”, WCW Champion Jeff Jarrett and “Hollywood” Hulk Hogan met for a championship contest. Rather than actually fighting for the company’s richest prize, Hogan was left incensed when Russo simply tossed him the belt and ordered Jarrett to lay down for the Hulkster, who pinned the champion with one foot after going on a tirade about Russo’s “bullshit” influence. Russo later returned to the ring and fired back with his own “shoot” outburst, burying Hogan for holding down WCW’s rising stars, firing him onscreen, and announcing that Jarrett would defend the belt against Booker T in the main event. The commentary team begrudgingly lauded Russo’s declaration and spent most of the night, and this match, attacking the Hulkster for being a politician and a negative influence on guys like Booker T, Jarrett, and keeping WCW from moving forward with new blood.

Thus, with all that drama and confusing nonsense clouding the entire event, the company, and this match, Bash at the Beach concluded with reigning WCW Champion Jeff Jarrett facing Booker T, who had previously appeared on the event in a losing effort against “Positively” Chris Kanyon but was awarded this shot simply because of his work ethic. The commentary team spend a lot of time hyping up that Booker, despite being unprepared for the match, wasn’t going to turn down the opportunity and casting both guys as being the fresh blood WCW has needed for some time, which might be true about Booker, but I’ll never see any positives in pushing Jarrett to the top. Regardless, the match begins with the crowd firmly behind Booker and Jarrett reluctant to lockup with the fired-up challenger; indeed, while Jarrett wins the early exchange, Booker easily overpowers him and shoves him down to build anticipation. The two continued to exchange fundamentals, an odd choice for such a match and it’s almost as if the two weren’t sure what to do with each other. Despite eating a shoulder block, Booker showcased his speed and agility with a leapfrog and a dropkick that saw Jarrett take a powder to the outside to regroup. Back in the ring, Jarrett resorted to straight shots and slamming Booker’s head off the turnbuckle pad to build some momentum, but Booker shut him down with a big jumping side kick and took the fight to the barricade with a double axe handle off the ring apron. Booker and Jarrett wandered through the raucous crowd for a bit but didn’t really do anything before returning to the ringside area, where Jarrett smashed a steel chair over his spine and hit a super stiff looking piledriver on the announce table (which didn’t budge an inch), which the referee apparently was okay with despite this not being a no disqualification match.

Back in the ring, Jarrett pressed his advantage with some stomps and punches and shut down Booker’s rally with a sleeper hold to really grind the match to a halt. Naturally, Booker fought out of it, feeding off the energy of the crowd, and returned the favour with a sleeper of his own. Jarrett escaped by attacking Booker’s leg for the first time with a single move, which was all the opportunity he needed to go for his patented Figure Four Leglock. However, Jarrett was almost pinned when Booker countered into a sudden roll up. Jarrett retaliated with the Figure Four, forcing Booker to again feed off the crowd’s support, turn the move in his favour, and reverse the pressure to force Jarrett to scramble out of the hold. Jarrett continued to target Booker’s leg afterwards, but Booker fired back with the Scissors Kick, celebrated with a Spinaroonie, and planted Jarrett with a spinebuster for a close two count. Jarrett wisely dodged another Harlem Sidekick, causing Booker to get hung up on the top rope, and then briefly took the referee out of the match by shoving Booker into him. Jarrett tried to take advantage with a belt shot but Booker ducked and decked Jarrett with the title belt, but the referee was a little too slow to make the three count and too dazed to notice when Jarrett hit Booker in the nuts. Although Booker avoided being rammed into the chair and drove Jarrett into it instead, the champion still kicked out of the follow-up pin attempt. Jarrett then snapped and attacked the referee, laying him out with the Stroke and kicking Booker in the dick for good measure. Jarrett grabbed his guitar and went to the top rope, but Booker caught him with the Book End and referee Mark Johnson hit the ring to make the three count and award Booker his first of what would eventually be five reigns with the WCW World Heavyweight Championship. A monumental moment for Booker, to be sure, and one he truly deserved, but this was a lethargic and cumbersome main event match. It really needed some energy, some underhanded tactics from Jarrett to keep the heat up, and a bit more life to it. The opening sequence where they traded lock-ups and takedowns should’ve been replaced with Booker going on a tear and forced Jarrett to resort to cheating to regain the momentum. Still, it’s a great moment for Booker T, it’s just a shame it came when WCW was spiralling the drain.

The Aftermath:
This wouldn’t be the end of Jeff Jarrett’s quest to be the top dog in WCW; he and Booker T squared off again at the following month’s pay-per-view, New Blood Rising, in a losing effort at an event apparently so bad that the crowd were openly calling for Russo’s firing. Although Booker T would lose the belt to “Big Sexy” Kevin Nash not long after New Blood Rising, he regained it by defeating Nash in a steel cage match at Fall Brawl by the end of the month, before trading the belt with Jarrett and, of all people, Vince Russo, and securing his fourth World Heavyweight Championship after feuding with “Big Poppa Pump” Scott Steiner in the last days of WCW. Of course, the real story coming out of Bash at the Beach 2000 was the fallout from the Hogan/Russo drama; Hogan would sue both Russo and WCW’s parent company, Turner/Time Warner, for defamation of character and never returned to the company, choosing to sit out his lucrative contract until he finally returned to the WWF in 2002.

My Rating:

Could Be Better

What did you think to Booker T’s historical first WCW World Heavyweight Championship win? Were you engaged with the chaos surrounding WCW at the time or did all the shoot promos and swerves put you off? What did you think to Jeff Jarrett’s rise to the top of the WCW main event scene and how did you rate this match? What are some of your favourite matches and moments from WCW’s Bash at the Beach pay-per-views? Whatever your thoughts on Bash at the Beach, and WCW, feel free to voice them below or leave a comment on my social media.